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| Paper Type | : | Research Paper |
| Title | : | Beliefs, Attitudes and Motivation That Affect Marketing of Forest Honey (A Case Study of Honey Marketing In West Bengal) |
| Country | : | India |
| Authors | : | Dr. Abhijit Pandit || |
Abstract: The interrelationship between the various factors of consumer behavior like motivation, belief and attitude is studied in reference to consumer market and industrial market. The jurisdictions of the work were Southern districts of West Bengal, India. The cauterization is as follows : Section I deals with 'Introduction'. The researcher discusses about salient features of honey. Section II elaborates the various aspects of 'Consumer Behaviour' as a process and Howard and Seth Model. In the next section 'Literature Review' one can find a summary on the existing literature available pertaining to the topic of the present study. Section IV deliberates on 'Research Methodology'.
[1]. Belk, Russell W., Güliz Ger and Søren Askegaard (2003). The Fire of Desire: A Multisited Inquiry into Consumer Passion, The Journal of Consumer Research, Vol. 30, No. 3 (December), pp. 326-351, The University of Chicago Press, table URL: http://www.jstor.org/stable/10.1086/378613.
[2]. Berger, Ida E. (1992). The Nature of Attitude Accessibility and Attitude Confidence: A Triangulated Experiment, Journal of Consumer Psychology, Vol. 1, No. 2, pp. 103-123, Society for Consumer Psychology, Stable URL: http://www.jstor.org/stable/1480360. [3]. Berger, Ida E. and Andrew A. Mitchell (1989). The Effect of Advertising on Attitude Accessibility, Attitude Confidence, and the Attitude-Behavior Relationship, The Journal of Consumer Research Vol. 16, No. 3 (December), pp. 269-279, The University of Chicago Press, Stable URL: http://www.jstor.org/stable/2489508.
[4]. Berger, Ida E. and Ruth M. Corbin (1992).Perceived Consumer Effectiveness and Faith in Others as Moderators of Environmentally Responsible Behaviors, Journal of Public Policy & Marketing, Vol. 11, No. 2 (Fall), pp. 79-89, American Marketing Association, Stable URL: http://www.jstor.org/ stable/30000276.
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| Paper Type | : | Research Paper |
| Title | : | PM to HRM – Rebranding or A New Label? |
| Country | : | England |
| Authors | : | Dr. Eno A Maycock || Erefagha Allaputa || Gillian D. Waripanye || Richard Geraghty || Senifa Chikafa |
Abstract: This paper examines what is new in the concept of HRM in comparison to PM in organisations. It took an in-depth look at the transition from Personnel Management to Human resource management, showing that HRM is not different from PM but just an improvement to the traditional PM practices. Understanding the issues that led to HRM developments will make it easier to dispel any contention that they are two different ideologies. The paper went further to look at the evolution of PM as well as HRM, and evaluates current Human resource management practices within some organisations. This paper presented an empirical study using in-depth research and review of current literature to identify the current state of knowledge and to outline some of the opposing positions that are being expressed by the various schools of thought.
Keywords: Human Resource management and Personnel Management.
[1]. Armstrong, M. (1987) "HRM a case of the emperor‟s new clothes‟. Personnel Management 19 (8), 30 – 55
[2]. Armstrong, M. (1989) "Personnel and the bottom line‟. Institute of Personnel Management London.
[3]. Armstrong, M. (2000) "The name has changed but has the game remained the same? Employees relations 22 (6), 576 – 593
[4]. Aycan, Z. (2001). "Human resource management in Turkey-Current issues and future challenges.‟ International Journal of Manpower 22(3), 252-260
[5]. Beardwell, J., and Claydon, T., (2007) Human Resource Management: A Contemporary Approach. 5th ed. Harlow: FT Prentice Hall
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| Paper Type | : | Research Paper |
| Title | : | A Critical Analysis of Individual Death Claims and Benefit Amount Paid In Indian Insurance Industry |
| Country | : | India |
| Authors | : | B.N. LALITHCHANADRA || Smt. T. LAVANYA KUMARI |
Abstract: In recent years, a no. of indicators are used to measure the operational efficiency of insurance industry. New Business Procured, No. of policies per branch and per agent, premium income per branch and agent, ratio of expenses to premium income etc., are calculated to measure the efficiency and productivity of insurance industry. More specifically the insurance authorities are using "Claims Settlement Ratio" as one of the important measure to attract and satisfy the people and policyholders. Claims management has become a part of the work-culture of the insurance industry.
[1]. Butler, S and Francis, P. (2010) "Cutting the cost of Insurance Claims, taking control of the process" Booz and Co. retrieved from www.booz.com/media/file/cutting_the_cost_of_insurance_claims. pdf
[2]. Capgemini (2014) Global Trends in Life Insurance: Claims
[3]. Capgemini and Efma (2014) World Insurance Report -2014.
[4]. Insurance Institute of India (2010) The Journal of Insurance Institute of India, Vol.36, July-Dec, 2010
[5]. IRDA (2014) IRDA Journal, Vol.12, No.6, June, 2014.