IOSR-JBM   Volume-1 ~ Issue-6 ~ Jul-Aug-2012

Paper Type	:	Research Paper
Title	:	Broadband Internet Development and Economic Growth: A Comparative Study of Two Asian Countries
Country	:	Karachi
Authors	:	Amir Manzoor
	:	10.9790/487X-0160114

Abstract: The rapid evolution of telecommunication, World Wide Web, and computing technologies continues to shape the businesses around the globe. In this rapidly changing technological environment, a country‟s broadband Internet readiness has become a significant factor of the global competitiveness of a nation. Using a modified Porter‟s diamond model, this study compares broadband Internet development in Pakistan and India and investigates various factors that contributed to the different degrees of broadband Internet development in the two countries. The study finds that the diffusion of broadband Internet does contribute to the global competitiveness of a nation. The study reports findings from the first comparative study of Pakistan and India carried out in the area of broadband Internet competitive advantage.
Keywords – adoption, broadband, consumer, diamond model, Internet

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Paper Type	:	Research Paper
Title	:	"3 R" Approach of Market-Mechanism."
Country	:	India
Authors	:	Dr. Devadatta Ranade
	:	10.9790/487X-0161518

JEL-M-31, L-10, L-19
KEYWORDS - Mix, Rationality of Product Life Cycle, Users' Life Span, Reliability, Ring

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Paper Type	:	Research Paper
Title	:	Newspaper Reportage and Its Effect towards Enhancing Agricultural and Environmental Sustainability in Nigeria
Country	:	Nigeria
Authors	:	Ayodeji Aiyesimoju || Samuel Awoniyi
	:	10.9790/487X-0161922

Abstract: This study examined the coverage of agriculture and environment in Nigerian newspapers using content analysis and empirical review. The (content) analysis of environmental reportage was carried out in three newspapers: The Punch, The Guardian and The Sun between August and September (2011) to back up the studies reviewed as carried out by Ifenkwe (2008) and Okorie and Oyedepo (2011). The review backed up by the fresh study further revealed the extent with which newspapers influence public knowledge and actions. Both studies reviewed had similar recommendations; that the press should improve its advocacy role by paying more attention to reportage of developmental issues. Furthermore, based on the author's fresh findings, it was observed that issues on agriculture did not receive favorable coverage by the newspapers. Three basic issues of national/global interest were selected to ascertain their degree of importance in the three newspapers studied: The Punch, The Guardian and Nigerian Tribune. The issues selected were the most reported issues at the time of study, they are: Gaddafi's capture, Boko Haram and Environment. 151 stories out of a total of 454 stories analysed making 33.2% was allotted to environment, 97 (21.3%) stories were published on Gaddafi's trail and capture while Boko Haram had 206 (45.4%) stories reported. Thus, similar to the papers studied; this paper suggests that the press should endeavor to give adequate attention to various issues on agriculture as well as its developmental programs in its reportage and to intensify efforts on setting environmental agenda so as to facilitate sustainable development in agriculture and environment.
Keywords: Agriculture, environment, sustainability, development, newspaper reportage

[1.] Aiyesimoju (2010) Public Enlightenment as a Tool for National Development: The Roles of Nigerian Newspapers, Unpublished Undergraduate Thesis.
[2.] Ifenkwe (2008) Assessment of Newspaper Advocacy for Rural Development and Environmental Education in Nigeria. Journal of Agricultural Extension Vol. 12 (2), pp. 41-51.
[3.] Okorie and Oyedepo (2011) Newspaper Reportage and its Effect Towards Promoting Agricultural Development in Nigeria. Journal of Media and Communication Studies Vol. 3(2), pp. 27-32.
[4.] Utulu (2009) Between Public Opinion and Media Agenda of Political Issues in Nigeria. International Journal of Social and Management Sciences Vol.1(1) pp. 35-54